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Product development
& ongoing support

I help founders and product teams validate, build, and maintain digital products.

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Development

Build your product

PoC through full delivery — I join at any stage to validate, spec, design, and ship.

Ongoing support

Keep it running

Monitoring, performance tune-ups, and dedicated dev hours after launch.

Development services

Different teams engage me at different stages. I can join early to validate direction, or later to stabilize and extend what you've already shipped.

Proof of Concept

Test whether an idea is worth pursuing before committing time and money. I build just enough to surface real signals — fast.

  • Clickable prototypes & technical spikes
  • Risk identification & assumption testing
  • Feasibility reports with clear next steps

MVP Development

The first version you can put in front of real users — thin but complete, with the foundations to grow without a costly rewrite.

  • Focused user journeys with no scope creep
  • Analytics & feedback loops from day one
  • Launch-ready architecture that scales gracefully

Requirements & Specs

Define what you're building so design, engineering, and stakeholders stay aligned — before a single line of production code is written.

  • Structured product requirements documents
  • User stories & acceptance criteria
  • Non-functional requirements (performance, compliance)

Wireframing & UX Flows

Clarify how people will move through your product before committing to pixels and production code.

  • Low- and mid-fidelity wireframes
  • User journeys & task flows
  • Information architecture diagrams

End-to-End Development

Take a defined product from spec and wireframes to a production-ready implementation — with handover documentation.

  • Frontend implementation & API integration
  • Collaboration with your existing backend & infra team
  • Launch support & documented handover

Platform specializations

Shopify storefronts & themes WordPress Gutenberg themes

How I work

Not every engagement starts at the beginning. I can validate an early idea, take over a stalled spec, or step in when you already know what needs to be built.

  1. Explore & validate

    Test critical assumptions with just enough design and code to get real signals.

  2. Shape the product

    Decide what goes in v1, what can wait, and communicate direction clearly.

  3. Design the experience

    Design flows that respect constraints so handoff is clean and implementation runs smooth.

  4. Build & launch

    Implement the front-of-house experience, integrate with your stack, and support launch.

  5. Support & evolve

    Stay involved to keep performance, UX, and reliability on track as needs evolve.

Site care plans

Post-launch care for the site I built — or one you already run. Monthly dev hours for updates, fixes, and performance without starting a new project.

Essentials

From $600 / month

4 hours / month

Peace of mind after launch.

  • 1 website
  • Security & plugin updates
  • Content & layout updates
  • Performance tune-ups
  • Feature tweaks & integrations
  • Standard email support
  • Response within 24–48 hours
  • Unused hours cannot carry over to the following month
Discuss Essentials
Popular

Active

From $1,350 / month

10 hours / month

For sites that change often.

  • 1 website
  • Same services as Essentials
Discuss Active

Evolve

From $2,500 / month

20 hours / month

Ongoing iteration on a live product.

  • 1 website
  • Same services as Essentials
Discuss Evolve
Discuss site care

All plans are month-to-month with no long-term lock-in.

Managing multiple client sites?

I run dedicated monthly retainers built for agencies — shared hours across up to 3 sites.

View agency retainers

I prefer evidence over promises.

Selected work How I think

Talk through a project?

Tell me where you are in your product's lifecycle and I'll suggest a starting engagement that fits your constraints — no long calls required to begin.

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